Wednesday, January 25, 2012

Video Game Marketing Strategy


video game industry is a multi-billion dollar industry, expands exponentially on the web and mobile devices so that it can be a little overwhelming at the time of formulating the strategy for video games, whether you are a developer or publisher.

The first thing you need to look at is your budget, and using the already established web site created to promote their game. There are numerous places to get your game on the list, such as Free Website Directories. Of course, you can also write a good article on what makes the game different and cater to the top article directories.

Social web site will help spread your game easily, such as Digg, Stumbleupon, Facebook, and GameFriends Reddit.Cilj here is to get your website listed on as many free social bookmarking / networking sites is available. YouTube is the second largest search engine on the web, but many ignore it, or simply underestimate their power. Make sure you create a trailer, ingame footage, and maybe talk with the development team to ensure the game is talking about thousands of targeted players.

The best websites are also a great way to share traffic, where you add the banner to your website, for your add, it is best used for indie games as a big budget developers and publishers will want to focus mainly on Social Media . If the game is going to be in existence for more than five years, such as MMORPG's best to invest in SEO (Search Engine Optimization ).

A combination of search engine visitors and social media will be before and after a successful launch. It does not hurt to make friends in the video game industry, or (to submit your press releases and blog about you ).

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